Digital Marketing without cookies is the concern of many companies. The fear is due to the habit of having a large volume of data to make decisions, plan strategies, or segment campaigns based on cookies. Imagine the amount of data…
Listening to the comments of the platform users, Instagram introduces a new tags feature, which will give greater recognition to content creators. Instagram continues to evolve and is more than a social network; today, it is a platform for content…
How to choose a digital agency? is never easy. You must carefully evaluate many variables to choose the right agency. When it comes to choosing a provider such as a digital agency, things can be even more complicated and confusing,…
Social media for business is an irreplaceable tool for boosting brand awareness for any type of business. The problem is how. In 2020, over 3.6 billion people were using social media worldwide. That’s a third of the world’s population! It’s…
In this article, we will share some SEO techniques for beginners to improve the SEO of your website and obtain better results. There is no denying the importance of good positioning when it comes to SEO. If you want your…
What is brand positioning and how to improve it? Keep reading to learn how to position a brand in any market successfully. Coca-Cola and Apple are both successful companies with one thing in common- they are strong brands. Their names…
The metaverse for your business, what it is and why you should pay attention to all the opportunities it represents for your company. Facebook CEO Mark Zuckerberg announced that the social media giant is planning to build a virtual world…
Leverage Facebook for your business is a must. Following these tips will help you manage your page more efficiently. According to Statista, Instagram and TikTok are the most popular social media platforms for people between 13 and 34 years old. …
Cada día, los consumidores adoptan nuevas tendencias e incluso formas de comunicarse, por esta razón un plan de medios digitales funciona. A medida que la audiencia ha evolucionado, también lo ha hecho el marketing. El reto para las empresas es…
Muchas empresas están confundidas o no tienen una definición clara de las diferencias entre el marketing digital y el marketing tradicional. Como resultado, no ejecutan bien sus estrategias y pierden dinero y clientes. En este artículo, presentaremos en qué consiste…