Instagram introduces a new
tags feature

Listening to the comments of the platform users, Instagram introduces a new tags feature, which will give greater recognition to content creators.

Instagram continues to evolve and is more than a social network; today, it is a platform for content creators to monetize their work and connect with their audience.

Many people have found on Instagram a platform to create a lucrative career.

Still, one of the most recurring complaints from content creators was the few possibilities that the platform gave them to get recognition for their work.

Especially for those who work behind the camera and do not appear directly in the content but whose work is essential for producing and executing said materials.

New tags to recognize the work of content creators

Content creators are the soul of any social network. Thanks to them, users come to use the platforms to consume their content, and as a result, the network continues to grow.

But for a long time, content creators have complained that Instagram does not offer them enough tools to make their content visible and monetizable.

This is why the improved tags on Instagram have been launched.

Its use seeks that creators and collaborators receive the credit they deserve for their work, this being the beginning of discovery, new opportunities and of course financial freedom with the empowerment of their own brand.

How do the improved tags work?

Tags have always been present on Instagram to give credit to users who upload content to the social network. Tags can be used on photos, in photo captions, and in hashtags.

The new improved tags

With the new and improved tags, each creator can designate a category within their
professional account, which will appear in the tags that users make.

This way, they will be able to know exactly the specific collaboration they had within the shared photo or video.
For example, suppose you are a professional chef, and a user uploads a photo or video where you made the recipe.

In that case, the user can tag you in the “recipes” categorywithin the publication, and thus your contribution will have greater visibility on Instagram.

Using the enhanced tags

You must first go through the normal process of posting a photo, video or reel.

Start by opening the app and tapping on the “+” icon located in the top right corner.
Create your post, be it a photo or video, and tap “Next.”

Edit the content as you like and tap “Next”. This step is where the enhanced labels come in.

You must select the “Add tag” option to search and select the collaborators who participated.

Tap “Show Profile Category”, this will make the creator category visible.

Finally, when you finish attaching all the necessary labels and some extra details, you can touch “Share”.

Encourage the use of the new tags

You must encourage your followers to use the improved tags, in this way your content will reach more people, and you will be able to make your work known.

Remember that Instagram rewards users who get the most out of it and use the new
features they present.

Therefore you should start using the new improved tags to have a greater reach.

In addition, with this new function you can give the recognition that all those who have contributed to the production of content deserve.

This is important because in this way not only those who show their faces in the contents or the owners of the accounts that share them are recognized.

But also all the people who are behind the cameras, in the creative, production, and editing process of the content materials, so they can get more visibility, recognition, and new opportunities when they receive proper credit for their work.

Grow your online presence

If you are looking to increase your online presence, reach a larger audience and monetize your content, then Succor Digital is the perfect digital agency for you.

Our team of experts can help you create and manage a robust online presence that will help you connect with potential customers and grow your business.

Contact us today to learn more about our services and how we can help you achieve your goals

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